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Default How we went from beef on the hoof to mystery meat in a box

http://www.latimes.com/opinion/op-ed...802-story.html

How we went from beef on the hoof to mystery meat in a box
By Anastacia Marx de Salcedo

What with all the vegetarians, vegans and flexitarians around, you might
be surprised to learn that we now consume more animal protein than ever:
200 pounds per person in 2000, up some 40 pounds since the backyard
barbecues of the 1950s. But no longer do we gorge on porterhouses, racks
of lamb, pork roasts or spareribs. Today, much of the animal protein we
eat has been stripped from the bone, doctored with chemicals and
reformed into breakfast patties, lunch nuggets and microwaveable entrees.

Most people would attribute this shift to our squeamishness about
slaughtering, butchering and preparing meat, and to our puerile taste buds.

But consumer preferences are not what led supermarkets to carry
refashioned animal tissue. The Ur-culprit here is the U.S. Army, which
since the early 20th century has been on a relentless quest to reduce
the cost of the meat it feeds soldiers. Demand, in this story, followed
supply.

For centuries, having a bone in our dinner had been an insurance policy
€” an indispensable feature for quick and easy identification of the
animal and body part in question, as well as a vital clue as to its
overall fitness for consumption. Only the poor gnawed on unrecognizable
remnants, mostly in stews and soups.

Then came World War I. The military and its meatpacking friends in
Chicago suddenly found that they needed to supply 4.7 million troops
with a pound of protein a day. Obviously it couldn't send whole
carcasses overseas €” not in such large quantities. Desperate to keep
supplies running, the Army's Quartermaster Corps asked itself: Could it
go against humankind's antipathy to barrels of unidentifiable chunks and
scraps, long disdained as containing tainted meat?

In 1918, the Army €” with the help of Lt. Jay Hormel (doesn't that name
sound familiar?) €” set up a beef processing plant and distribution
system centered in Chicago. The results caused Army bigwigs to do a
little jig: a quarter-carcass weighed 25% less without its bones, fat
and cartilage. When frozen into a rectangular solid, wrapped in burlap
and waxed paper, and stacked, it occupied 60% less space on crowded
trains and ships.

By World War II, the Chicago meatpacking companies Armour and Swift had
gotten in on the act, working with the Navy Veterinary Department to
invent more efficient deboning techniques, sort the meat by class and
flash freeze the flesh so that it maintained a fresh appearance and texture.
Thanks to the military, we no longer demand bodily evidence as to the
origins and wholesomeness of our dinner. -

Crowed the War Department in 1946: "Military advances in beef processing
have made the beef ration a reality almost everywhere our present global
Army may be. The Army has put boneless beef €” frozen fresh and packed €¦
on a basis where further experimentation is not necessary. It is now
ready for civilian use."

Not quite.

In fact, it took the rise of the supermarket, and the replacement of the
old meatpacking business model (traditional butchery by tradesmen in
cities along train lines) with a new one (assembly-line butchery by
unskilled workers near rural feedlots along the federal highway system)
before civilians accepted the economic and practical benefits of boxed,
boneless meat. From 1963 to 2002, the percentage of boxed beef shipped
from the nation's largest slaughterhouses increased from less than 10%
to 60% of total sales, and now accounts for more than 90% of the beef
sold in supermarkets.

The military didn't stop with deboning. As soon as boxed meat was widely
available, Army brass set itself the modest goal of reducing the meat
bill 60%. It would buy the cheapest parts and figure out a way to make
them look and taste like the more desirable whole-muscle cuts.

Military food scientists went into the laboratory and began to fiddle,
as well as to contract with universities and industry for outside
research. They and their collaborators improved meat flaking equipment,
invented meat glue (a mixture of meat ooze, salt and other chemicals),
and discovered that adding phosphate improved juiciness, texture and
flavor. Together, these developments allowed them to paste together bits
and scraps that could then be molded into a chop, cutlet or steak
tasting roughly like the real thing.

By 1972, the Army's fake-muscle-cuts project had successfully
manufactured pilot runs of grill steaks, Swiss steaks, minute steaks and
breakfast steaks. It started serving the troops restructured veal
cutlets in 1976, followed by lamb and pork chops and, somewhat later,
beefsteaks. Soon, these Frankenfoods were standard fare in the MRE
(Meal, Ready to Eat).

Once the military had accomplished its goal, it stepped back, letting
the private sector replace the government as the chief promoter and
developer of restructured meat, its appetite whetted by the value-added
proposition of making something from practically nothing.

University and industry food science departments looked for ways to
further reduce manufacturing costs. This included hot deboning (while
the corpse is still steaming), de-sinewing, mechanical separation
(pushing a carcass through a sieve), blending fat and trim into protein
"sludge," and collection of plasma for use as a plumper. Items produced
using these exotic techniques debuted in fast-food restaurants, and
appeared a bit later in the frozen foods section and then finally in the
supermarket refrigerator case.

Consumption of restructured meat products exploded in the 1990s and the
early years of the 2000s, so much so that in 1997, the Census Bureau had
to add a new industry code €” nonpoultry meat processing €” which that
year generated $24 billion in sales. By 2007, it accounted for $37 billion.

Americans began the 20th century clinging to their T-bones and prime
ribs. But, thanks to the military, we no longer demand bodily evidence
as to the origins and wholesomeness of our dinner. We have even learned
to prefer eating animals in the forms pioneered by the Army: boneless
and restructured. Bon appetit, America.

Anastacia Marx de Salcedo is the author of "Combat-Ready Kitchen: How
the U.S. Military Shaped the Way You Eat."
 
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