Hey Guys
On 12/14/2012 6:06 AM, federico wrote:
> My name is Federico . Im a student at london Metropolitan University
> and I am doing a research on how many people buy organic-natural food ,
> for one of my classes,Research Marketing . I posted here the questinons,
> I would very much appreciated if you cold find some time just to answer
> it.
> It would help me so much .
>
> his questionnaire has been designed in order to evaluate and analyse
> food habits and buying behaviour toward organic food. The data collected
> will only be used for this study and will remain confidential.
>
> I. FOOD HABITS
>
> 1. Do you buy organic food?
>
> Yes
> No no
>
> If you don’t buy organic food, please go to the XXXX part of the
> questionnaire
> If you buy organic food, please fill out the questionnaire
>
> 2. When buying your organic food, which of the following places are you
> more likely to go?
>
> Hypermarket (Major Sainsbury’s, Tesco, Morrisons etc.)
> Daily SuperMarket (Tesco Express, Co-Operative etc.)
> Specialized Store (Whole Food etc.)
> Local market
> Internet
> From a farm
> Other (Please, state) _____________________________________
>
> (Choisir 2 maximums)
>
> 3. How often do you buy organic food?
>
> More than once a week
> Once a week
> Once every two weeks
> Once a month
> Less than once a month
>
>
>
> 4. Which kind of organic products do you buy the most
>
> Fruits & Vegetables
> Cereals and cereal products
> Bakery products
> Dairy products
> Meat and fish
> Biscuits and snacks
> Honey and jams
> Baby food
> Other (Please, specify _____________________________________________)
>
> 5. How much do you spend weekly on organic food?
> More than £61
> £30-£60
> £16-£30
> £6-£15
> £0-£5
>
> 6. What percentage does the organic food represent among your whole
> groceries basket?
> More than 81%
> 80%-61%
> 60%-41%
> 40%-21%
> 20%-0%
>
>
> 7. How many people do you include in your grocery shopping?
> 5 and more
> 4
> 3
> 2
> 1
>
> 12. Do you consider yourself as well informed about organic food? (1 is
> you strongly agree, 5 is you strongly disagree)
>
> 1 2 3 4 5
>
> 13. By which tools would you like to receive more information? Please
> tick the ones that suit to your expectations:
> Advice from SalesPerson / ShopKeeper
> Magazines
> Tv advertising
> Online (websites, forums)
> Newspapers
>
>
> II. MOTIVATIONS
>
> 1. Do you think the following factors will influence your purchase of
> organic products?
> Health : 1 2 3 4 5
> Taste
> Shape
> Freshness
> Way it has been produced
> Locally produced
> Brands
>
>
> 2. Do you recommend organic food to other people? (1 is you strongly
> agree, 5 is you strongly disagree)
> Yes
> No
>
> 9. Do you trust organic food and brands?
> Yes
> No
>
> 6. Do you consider yourself as being sensitive to organic labelling?
> Yes
> No
>
>
> III. PERSONAL INFORMATION
>
> a) Are you ?
> Male yes
> Female
>
> b) What is your age?
> -25
> 25-34
> 35-44
> 45-54
> 55-64
> 65 or over yes
>
> c) What is your educational background?
> less than High School
> High School
> Bachelor
> Post Graduate yes
> PhD.
> Other degrees:
>
> d) What is your annual total household income? not enough
>
> e) What is your current occupation?
> Unemployed
> Student
>
>
>
> Retired yes
>
> 2. Do you think the following reasons prevent you to buy more organic
> food?
> High Price
> Lack of information
> Lack of conveniency
> Lack of trust
> Lack of quality
> Small Product range
> Others
>
>
>
>
>
> You can just answer me for each questions for example, question 1( and
> your answer) .
>
> thank you so much in advance for taking your time to answer it.
> kindest regards
> federico
> Thanks again
> take care
>
>
>
>
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