This came to me from some of my brown bagging friends.

Some Wal-Mart customers soon will be able to sample a new discount item:
Wal-Mart's own brand of wine. The world's largest retail chain is
teaming up with E&J Gallo Winery of Modesto, California, to produce the
spirits at an affordable price, in the $2-5 range.

While wine connoisseurs may not be inclined to throw a bottle of
Wal-Mart brand wine into their shopping carts, there is a market for
cheap wine, said Kathy Micken, professor of marketing at Roger Williams
University in Bristol, R.I.

She said: "The right name is important." So, here we go: The top 13
suggested names for Wal-Mart Wine:

13. Chateau Traileur Parc
12. White Trashfindel
11. Big Red Gulp
10. Grape Expectations
9. Domaine Wal-Mart "Merde du Pays"
8. NASCARbernet
7. Chef Boyardeaux
6. Peanut Noir
5. Chateau des Moines
4. I Can't Believe It's Not Vinegar!
3. World Championship Riesling
2. Sam's Shirazzz
And the number 1 name for Wal-Mart Wine ....
1. Nasti Spumante

The beauty of Wal-Mart wine is that it can be served with both white
meat (Possum) and red meat (squirrel).

Loftin:

> "Some Wal-Mart customers soon will be able to sample a new discount
item:
Wal-Mart's own brand of wine. The world's largest retail chain is
teaming up with E&J Gallo Winery of Modesto, California, to produce the
spirits at an affordable price, in the $2-5 range."
Is that price for the 2 or 3 liter bottle/box?

-Ken

"k.papai" > wrote in message
ups.com...
> Loftin:
>
> > "Some Wal-Mart customers soon will be able to sample a new discount
> item:
> Wal-Mart's own brand of wine. The world's largest retail chain is
> teaming up with E&J Gallo Winery of Modesto, California, to produce the
> spirits at an affordable price, in the $2-5 range."
> Is that price for the 2 or 3 liter bottle/box?
>
> -Ken

It's the price for the 8 liter mega jug.


dcr

"k.papai" > wrote in message
ups.com...
> Loftin:
>
> > "Some Wal-Mart customers soon will be able to sample a new discount
> item:
> Wal-Mart's own brand of wine. The world's largest retail chain is
> teaming up with E&J Gallo Winery of Modesto, California, to produce the
> spirits at an affordable price, in the $2-5 range."
> Is that price for the 2 or 3 liter bottle/box?
>
> -Ken

It's the price for the 8 liter mega jug.


dcr

In article . com>,
says...
>
>Loftin:
>
>> "Some Wal-Mart customers soon will be able to sample a new discount
>item:
>Wal-Mart's own brand of wine. The world's largest retail chain is
>teaming up with E&J Gallo Winery of Modesto, California, to produce the
>spirits at an affordable price, in the $2-5 range."
>Is that price for the 2 or 3 liter bottle/box?
>
>-Ken

I think they are using recycled 5gal (US) peanut oil containers from the "
Deep-fried Cajun Turkey" craze. :-}

Hunt