> wrote in message
oups.com...
> For those in the northeast US, the Sunbeam Bread area:
>
> For decades, Sunbeam was advertised as "batter-whipped". It DID had a
> smoother texture than most white breads, and, as the TV commercials
> showed, if you ripped it vertically, it would rip in a straight line,
> unlike other breads.
>
> I just noticed that it no longer has this smooth texture, and a check
> of the label shows that it is no longer billed as "batter-whipped".
> Does anybody know when this change took place, or if they announced
> that they were changing the basic texture of the bread?
>
> My emails to Sunbeam have gone unanswered.
>

Call them. It's difficult for someone to slither away from a phone call.