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Vox Humana
 
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"IanW" > wrote in message
...
> I have a recipe for a cake that you don't get in the shops, but is really
> very tasty. I make it every so often and it always get enthusiastic
> responses.. it's one of those ones where everyone wants to know the

recipe -
> as far as I know it's one of my grandmother's recipes.
>
> Now, I have an idea for 3 different types of cake on a similar theme and

was
> thinking it would be great to make a brand out of them and sell them to
> supermarkets etc. I've got ideas for packaging and a way to lift them

above
> the rest of the average line of cakes you get in the shops. However, I

don't
> have a bakery, so how does one go about realising this kind of ambition?
>
> One approach, I thought I could try is to make some at home myself and

take
> them round to supermarkets and see if I can clinch some orders. If
> successful them there happens to be a large scale bakery not too far from
> where I live, that makes things like flap-jacks and muffins, so I could
> approach them and see if I could come to a deal with them to make the line
> of products under my brand.. does that kind of thing sound feasible or am

I
> just dreaming here.. how do other people start up this kind of business?


You might call around and see if a certified kitchen will rent some time or
space to you. You would then need to figure out how much the ingredients
will cost along with the
packaging/promotions/advertising/transportation/insurance/employee costs,
etc. You then need to figure out how much you can charge (based on similar
items in your market) and how many units you anticipate selling. From there
you can get an idea if you will make money. All businesses start with a
dream. It won't be easy, but you can always give it a try.