I took my friend shopping yesterday to a Fred Meyer that was just remodeled.
For those not familiar with Fred Meyer, they are one of those stores that
sells most everything. They recently began selling some items online. This
particular store said the remodel was so they could sell a greater variety
of of food but they had to cut back on other things.

The new layout makes no sense. The entire back of the grocery section
zigzags around with things like meat and dairy products but there are odd,
free standing coolers of things like ham. Makes it super hard to find stuff.
Even the produce section has a weird layout.

But the weirdest thing was the sign overhead telling us that the boxed meal
kits were there. Say what? I had to peek because it clearly wasn't stuff
like Blue Apron as it wasn't a refrigerated aisle. What they meant was boxed
mac and cheese, Hamburger Helper and things of that ilk.

My friend doesn't cook. She can make a few things like pot roast but would
be totally lost without things like seasoning packets and she thinks stuff
like Hamburger Helper are the way to go. I don't get it. If you want
something *like* Hamburger Helper, it's easy enough to do from scratch. I
just can't see the need for such things.