Sqwertz > wrote in
:

>
> Most people have to unlock their phone and get to their app which can
> take up to 10 keypresses and various swipes. And then they'll also
> need to check for any of various messages. Nobody just presses ONE
> button on their cell phone.
>
> Sorry, I'm not buying it.
>
> -sw
>

If it takes you 10 keypresses and various swipes to get at an app then
you're using the wrong phone or simply don't know how to use the one you
have. It takes me one swipe and two keypresses to bring my list up the
first time I access it, which I do before entering the store, then just one
swipe each time the phone times out. LOTS of people just press ONE button.
The reason you're not buying it is you don't understand the cost structure.