Campbell rethinks its recipe as consumer tastes change
On 10/11/2015 7:12 PM, Ed Pawlowski wrote:
> On 11/10/2015 3:47 PM, Travis McGee wrote:
>>
>> Campbell rethinks its recipe as consumer tastes change
>> Image
>>
>
>> The new version of its chicken noodle soup contains 20 ingredients, most
>> of which can be found in the average home kitchen, compared with 30 in
>> its previous incarnation (sold last year in cans featuring the Avengers).
>>
>> €śWere closing the gap between the kitchen and our plants,€ť said Denise
>> M. Morrison, chief executive of Campbell.
>>
>
> Good news. Other companies are finally realizing we don't need and
> don't want all those chemicals. I imagine it will take a long time for
> the tide to fully turn, but it is starting.
>
I came across a bin of "White Hot Chocolate Mix" in a bulk food store on
Sunday. Of about 20 ingredients, cocoa was next to last, meaning that it
comprised an incredibly small proportion of the recipe.
Graham
--
"Serious sport has nothing to do with fair play.
It is bound up with hatred, jealousy, boastfulness,
disregard of all rules and sadistic pleasure in
witnessing violence." George Orwell
|