Kody wrote:

> It is covered in every Marketing 101 course, I guess my point is that with
> the proliferation of store brands and additional choices combined with a
> more astute price awareness that brand loyalty is dropping. I would also
> hypothesize that in some cases the brands themselves have changed over time,
> certainly this applies to automobiles and what used to be a quality product
> has degraded. I appreciate everybody's insight though!


The brands have indeed changed. For instance, the recipe for Grapenuts
changed in Canada, but the American version was not changed. There used
to be canneries in every small town where there there were fruit and
vegetables grown and each produced their own brand. The small canneries
gradually shut down or were bought out by the bigger brands. and the
remaining canneries process foods under a number of labels. The canned
fruit or vegetables that you buy may have one of several major company
labels or be a store brand and all come from the same cannery.