On Aug 17, 5:45*pm, "Kody" > wrote:
> Does brand loyalty exist? I know growing up it had to be Folgers coffee and
> Tide laundry detergent and many other examples but I came to the realization
> the other day that my brand loyalty is very weak. I suspect that it exists
> in the general public but I'm not sure where, beer and cigarettes would be a
> couple of areas I would think.

I'm very brand loyal. It save a lot of time (which is valuable to me)
when I
can just grab what I need from the store shelf.

I tried generic Cheerios once. They were nasty, tasting more of wheat
than oats. I ended up throwing them away, which was no cost savings
at all.

Cindy Hamilton