On Mon, 09 Aug 2010 22:54:18 GMT, notbob > wrote:

>On 2010-08-09, Alex Corvinus > wrote:
>
>> vodkas. Great value. Good for sipping and cheap enough for mixing.
>> Popular brands include Luksusova and Monopolova (sp?).

When its On Topic, I tell this story. Some years ago some genius
decided that he could make potato vodka where the potatoes are grown.
I think this was in Idaho. Set up a still, contracted for his potatoes
and, Lordy, he was in business. Hired some marketing guys to come up
with a good name.... something that folks would remember. They came up
with, and he accepted.... (wait for it.......) SPUDKA!

(Darwin award for marketing here...)

Went belly up rather quickly, and sold out to another company, who
liked the concept, but hated the name. The product was rechristened
Glacier, and had better acceptance. Today I was at my local package
store for some Unicum and Sherry and, mirabile dictu, there was a
bottle of Glacier on the shelf, the word *Potato* clear on the label.

Alex, who saw no Crystal Palace... but did see 7-8 new Russian brands.
Most sported brand names printed in Cyrillic, with the rest of the
label in English.